our work

First Belgian report about biodiversity incites action

The ‘Living Planet Report – Nature in Belgium’ is a unique reference work on the state of biodiversity in our country. We had the honour to write this exclusive treatise.

Our client

WWF Belgium

Our challenge

To write a clear report that puts the decline of biodiversity on the political and social agenda.

Our solution

We developed a clear storyline, defined key messages and translated scientific reporting into an accessible report that takes the reader by the hand. We guided the WWF and its stakeholders through the entire editorial process.

Mapping biodiversity loss

Biodiversity is rapidly declining worldwide, mainly due to human activities and consumption patterns. In the ‘Living Planet Report’, the WWF calculates the first Belgian Living Planet Index: a measure of the evolution of biodiversity in our country.


The general trend is slightly positive, but important species and habitats are in decline. The restoration of wetlands and natural open environments benefits our fauna and flora, but in forests and agricultural areas the decline is dramatic. WWF uses this report as a momentum for action on the ground and calls for a coordinated strategy between the different levels of government.


Biodiversity needs to be higher on the political agenda, is WWF’s message. In this report, we offer policymakers, academics, companies and NGOs an overview of the evolution of biodiversity in Belgium. Starting from various sources, we distilled a clear storyline that highlights the urgency of tackling biodiversity loss and climate change. By highlighting the benefits (ecosystem services) nature offers to our society, our economy and our health and safety, we emphasise the importance of nature conservation and nature restoration projects.

Prestigious report

The first Belgian ‘Living Planet Report’ received massive press coverage. The report was created in collaboration with more than 20 external partners: WWF, Natagora, Natuurpunt, the Belgian Biodiversity Platform, the Royal Belgian Institute of Natural Sciences and various experts from universities, public institutions and nature conservation organisations. We managed the complex editorial process.