Oxfam Fair Trade unites ‘fair’ and ‘sustainable’ trade

Oxfam Fair Trade is a Belgian fair trade pioneer that continues to challenge itself. They mapped out an ambitious sustainable strategy, in which fairness and sustainability are inextricably linked. They present this strategy in their first sustainability report.

Specific know-how

Reporting on your non-financial performance requires specific know-how. That is why Oxfam Fair Trade came to us.

We took care of all the steps in the realization of the report: from the data analysis over the storyline to copywriting and design. In this way we helped to focus the mountain of data that served as input. Together, we selected the most relevant KPIs and determined what content to include in the report and what not.

An impressive piece of work

The result is a fresh, navigable PDF that serves as a basis for Oxfam Fair Trade's annual reporting. It's an impressive piece of work which they can use as a communication tool towards their stakeholders.

Finally, the report is a good example for other organizations in the development cooperation sector – both companies and NGOs – that want to communicate systematically about their sustainable efforts.